Our highlights

2009

  • Cartel is setup and is headquartered in Ho Chi Minh and branch in Hanoi. The first modern trade partner was networked and $aving Bill campaign run in Ho Chi Minh City and Hanoi.
  • Additional key modern trade partners were signed up to cover 30% modern trade Hanoi & Ho Chi Minh.

2010

  • Additional modern trade partners were signed up and by July, 85% modern trade nationwide were covered.
  • ~~400 clients and brands were advertised on the back of Cartel's network of partners supermarkets' receipts.
  • www.runhau.vn version 1.0 were established in September and offer hot deals in Ha Noi and Ho Chi Minh.

2011

  • Organic growth with additional modern trade marketing services to include other direct 'below the line' in-store marketing services.
  • www.runhau.vn upgraded to version 2.0 with ~200 programs.
  • Soon to become full modern trade marketing service company and coupon provider.